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Connect ActiveCampaign for Email Automation

Are you ready to level up your email automation by integrating ActiveCampaign with BotSailor? This powerful combo lets you automatically sync contacts, trigger email sequences, and build smart automation workflows across Messenger, WhatsApp, and Email all from one platform. In this guide, you’ll learn exactly how to connect your ActiveCampaign account to BotSailor and start running automated email drip campaigns based on your chatbot interactions.



What is ActiveCampaign?

ActiveCampaign is a leading email marketing and automation platform that helps businesses nurture leads, manage lists, and send targeted campaigns. With features like segmentation, CRM, and powerful automation workflows, it’s a favorite among marketers worldwide.




Why Integrate ActiveCampaign with BotSailor?

Here’s what you gain when you connect ActiveCampaign with BotSailor:

✅ Sync leads collected from Messenger or WhatsApp bots directly to your ActiveCampaign list.

✅ Trigger email sequences based on bot actions or user behaviors.

✅ Automate drip campaigns to nurture users after chatbot conversations.

✅ Centralize your lead generation and email marketing in one system.




How to Connect ActiveCampaign with BotSailor (Step-by-Step)

Follow these simple steps to complete the integration:



🛠 Step 1: Get API Credentials from ActiveCampaign

  1. Log into your ActiveCampaign dashboard.

  2. Navigate to the Settings (gear icon on the bottom left).






  3. Click on Developer from the left menu.

  4. You’ll find your API URL and API Key under the “API Access” section.







⚙️ Step 2: Open BotSailor and Set up ActiveCampaign

  1. In your BotSailor dashboard, go to Settings (bottom left).

  2. Click on Responder Integration.

  3. Hit the New button to add a new integration profile.

  4. From the right panel, choose ActiveCampaign as your email responder.

  5. Enter:

  6. Click Save to complete the connection.







Pro Tips to Maximize the Integration

🔄 Use automation rules in BotSailor to add subscribers to specific email lists in ActiveCampaign.

📧 Design drip email sequences in ActiveCampaign triggered by tags or list additions from BotSailor.

🎯 Use segmentation to personalize messages based on user interaction in chat.

🧪 Test with dummy data first to make sure the API sync is functioning properly.



Conclusion

With ActiveCampaign and BotSailor working together, you unlock serious automation power. Whether you want to run onboarding emails after Messenger opt-ins or re-engage WhatsApp users with targeted campaigns this integration makes it seamless. Now go ahead and connect your ActiveCampaign account inside BotSailor to start building smarter campaigns!

  

 

FAQs

Do I need a paid ActiveCampaign account?
Yes, the API key is only available on paid plans, but you can proceed with the trial plan for testing.



What happens if the API key is wrong or invalid?
BotSailor will show an error and won’t be able to sync data. Always double-check the copied key.



Can I create multiple responder profiles?
Yes, you can add multiple profiles, useful for agencies managing several client accounts.



Is syncing real-time?
It depends on how you configure automation rules. Most contact syncs happen instantly after trigger events.



Can I remove or change the API key later?
Yes, just edit or delete the integration profile in BotSailor's Responder Integration section. 

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